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Difference between Fashion Designing and Fashion Communication?

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Difference between Fashion Designing and Fashion Communication?

Edited By Sundararajan | Updated on Aug 29, 2023 10:05 AM IST | #Pearl Academy, West Delhi

Difference between Fashion Designing and Fashion Communication? The Fashion industry has grown by leaps and bounds within a decade. As there are a number of courses in fashion design, the young and creative minds of the country are not able to figure out what specialization to go for. With a diversity of choices out there, students encounter a huge dilemma one of which is fashion designing or fashion communication. Read the full article given below.

Difference between Fashion Designing and Fashion Communication?
Difference between Fashion Designing and Fashion Communication?

Top College in India Offering Design

So what is the difference between fashion designing and fashion communication? To draw you a clear picture, Careers360 interviewed Nandita Abraham, President of Pearl Academy and alumni of NIFT Delhi to know all about careers in design, different job prospects of fashion designing and fashion communication, how both courses are related, salary prospects, etc.

Design Careers by Nandita Abraham

Watch this video to find out what Nandita Abraham, President of Pearl Academy, has to say about Design Careers - options, opportunities, and education.

Difference Between Fashion Designing and Fashion Communication

Fashion designing is an art that covers the broad spectrum of fabrics, styles, patterns, colours, and trends that define the fashion of a particular era. It is not just limited to clothes and trends but also includes the area of accessories, handbags, and footwear. The combined study of all these aspects comes under a fashion designing course.

According to Nandita Abraham, “If you have a creative and innovative mind when it comes to clothing and attire, fashion designing is the right choice for you.

Design is for curious, creative people who are not scared of technology. Someone who likes to do different things is where innovation comes into play. It is for someone who wants to express themselves. ”On the other hand fashion communication is a specialized programme that enables students to acquire communication skills pertinent to the Fashion and Lifestyle industry. Nandita says,

“Fashion communication is about creating communication through content, blogs, the content of movies, magazines, etc. You will be working with social media, promoting the content online, and working with fashion films, events, and magazines.” Hence fashion design students go into the field of fashion design, whereas communication students become multi-media communicators and designers.

Browse Top Fashion Design Colleges by Location

How are Fashion Designing and Fashion Communication interlinked?

Experts in fashion communication are aware of the fashion design domain and are mostly certified, fashion designers. They have the required skills in visualizing, designing, and writing creatively to put the perspective on the product forward. Formal training in fashion communication is a part of my study at fashion design institutes.

Words have the power to give meaning, inspire thoughts and inspire curiosity and faith. Creative writing is essential for successful campaigns. A designer should be well aware of the ways a good copy can make a great difference in promoting a fashion product, leading to its sale.

The designer should have a skill in creative writing that suits the fashion and lifestyle industries. These industries are the major contributors in bringing expression and utility to every product used in daily life. According to Nandita Abraham, “ Fashion also has a technology. You now create fashion online. But technology is not something to be afraid of.”

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Fashion Designing Vs Fashion Communication: Scope

According to Nandita, “Today people are more interested in fashion, about what they wear and are more careful about what they select.” When asked about what is more lucrative-fashion designing or fashion communication?, she says, “Any job or profession you do well will be lucrative. Suppose your heart is not in fashion design but you think Manish Malhotra makes so much money so why not. Fashion design and communication are two integral aspects of the fashion industry that work together to create and promote new styles and trends.

But remember 50 percent of your life will be sitting around garments. So do you like that or do you like working with social media, fashion films, and events magazines where you originally present your idea?” The job roles in fashion communication are:

  • Fashion Designer

  • Graphic Designer

  • Fashion Journalist

  • Professor

  • Design Assistant

  • Fashion Assistant

  • Fashion Marketing Manager

  • Fashion Editor

  • Fashion Photographer

  • Art Director

As a professional fashion designer, you can work in areas like designer wear production, fashion marketing, planning, and concept management. Then there is a decent salary in the design industry in India. There is fashion media, design production management, fashion accessory design, quality control, and promotion of brands.

Other roles include apparel production manager, fabric buyer, fabric quality control manager, showroom sales representative, illustrator, cutting assistant, and outside sales representative. Those interested in a career in fashion design can also become entrepreneurs and form their own companies. Fashion communication salary will vary in India depending on brand, company, and location.

Fashion communication vs Fashion design

Fashion DesignFashion Communication
The art of fashion designing encompasses the diverse range of materials, designs, motifs, hues, and fashions that characterize the style of a specific time period Fashion communication is a focused course that trains students to communicate effectively in the Fashion and Lifestyle sector.
Besides clothes and trends, it also covers accessories, handbags, and footwear.Fashion communication involves producing and sharing content, blogs, movies, magazines, and more. You will use social media to market the content online and collaborate with fashion films, events, and magazines.
A fashion design course covers the integration of all these elements.Fashion Communication is a vital part of the fashion sector. You will learn how to communicate effectively in the fashion and lifestyle fields.
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Frequently Asked Question (FAQs)

1. What is the role of communication in fashion?

Fashion communication is the delivery of fashion messages through various media. It involves using communication design strategies for fashion and lifestyle products. It is the backbone of the fashion business and is the link between consumers and fashion manufacturers. Major areas include graphic design, fashion events, advertising, journalism, styling, photography, broadcasting, social media, and fashion films.

2. What are the different types of fashion communication?

Fashion communication includes graphic design, fashion journalism, styling, advertising, photography, broadcasting, social media, and fashion films

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Questions related to Pearl Academy, West Delhi

Have a question related to Pearl Academy, West Delhi ?

Hello Aspirant,

The college furnishes diplomas, PG diplomas and M.A courses. The numerous programs at Pearl Academy West Delhi Campus are Accessory Design, Animation & VFX, Fashion Design, Product Design, Fashion Styling & Image Design, Entrepreneurship & Startup Enterprise, Luxury Brands, etc. Pearl Academy West Delhi courses given under M.A. are Design Fashion & Textiles and Fashion Marketing. The extent of diploma programs is 3 or 4 years and the duration of PG diploma programs and MA programs is 2 years. For Pearl Academy West Delhi Campus diploma programs, learners must have passed 10+2 in any domain and for PG Diploma and M.A programs, learners must have qualified Graduation in any domain from an identified university.

Total fees

UG Pathway Accessory Design

UG Pathway Animation and VFX

UG Pathway Fashion Communication

UG Pathway Fashion Styling and Creative Direction and UG Pathway Game Design fees are INR 20 Lakh.

For PG Pathway Advertising and Marketing and PG Pathway Entertainment Media and Communication, fees are INR 7.86 Lakh.

For PG Pathway Interior Design and Styling and PG, Pathway Luxury Brands is INR  8.49 Lakh.

M.A. Fashion Marketing fees is INR 8.54 Lakh.

To know more click here

https://pearlacademy.com/fee-structure/?campus=Delhi-West&programme=1932&course=1948#filter

To get information about the courses and eligibility click here

https://www.careers360.com/colleges/pearl-academy-west-delhi-campus-new-delhi/courses

Regards.


Dear madhuri ,

The average cutoff is 66 marks  out of 100.

If you want more details  , you can go through the link

https://design.careers360.com/articles/nid-dat-cutoff


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