What is Fashion Management - Skills, Study Areas, Jobs, Salary, Top Recruiters

What is Fashion Management?

A fashion management is the leading business in current trend. Fashion management focuses on the fields of marketing, development and management of all fashion products. It includes various aspects such as brand management, fashion business, fashion merchandising and more. Also many institutes offer fashion management course. The design aspirants pursue this course to enhance their skills and knowledge to develop the fashion industry. Pursuing a fashion management degree gives the candidates a confidence to develop their careers in this sector. According to the latest trends, there are lot fashion management jobs offered after the course completion.

Know all about Fashion Management

The first question arises as 'What is Fashion management course?". The Fashion management meaning is the application of business principles and strategies to the fashion industry. The fashion management program aims to develop managerial talent in the field of fashion industry, marketing, merchandising, production, and branding that best suits the needs of the export and fashion retail businesses. Careers360 discusses what you need to learn about fashion management degree including qualifications requirements, study areas, top universities, resumes, fashion management salary, and more.

Skills required to work in Fashion Management

For an aspirant to see growth in fashion management, there is requirement to exhibit their creative skills and business skills. The main aspect is to understand the global market as per the current trends. Showcase their business skills to manage the retail operations, build and maintain fashion trend, brand development, develop online marketing strategies, maintain public relations and follow the trends to overcome the market demands.

Eligibility Criteria for Fashion Management

There are many students who want to pursue bachelors in fashion management in India. To get admitted to the fashion management degree colleges, the candidates have to meet the eligibility criteria as below.

• An applicant should have passed a class 10+2 qualifying examination from an accredited national or government board of education for pursuing bachelors in fashion management in India from a renowned institute.

What are students taught?

• In fashion management degree, the students are provided with the knowledge of sourcing, merchandising, retail business, forecasts, global marketing, international business practices, and the design of ventures.

• They are exposed through field visits and internships to creative merchanting/ marketing, progressive management methods, the advancement of information technology, trend directions, and business operations.

• The goal of the fashion management program is to improve leadership and managing abilities, specifically tailored to the requirements of exports of apparel, fashion, and lifestyles, and retail sectors in the management, marketing, merchandise sales, and retail sector.

• The students should have the right combination of hard and soft skills after completing the course. They have the integral solution to be part of every rising organization's middle management.

Study Areas

The curriculum prepares students for positions in the apparel & lifestyle industries in the fields of fashion marketing & merchandising, shop & mall management, brand management, shop buying, global sourcing, product creation, export merchandising, management consultancy, fashion education, retail technology, supply chain, and customer relations.

The programme's new developments are in the fields of retail management, e-business, and shop operations. The program covers specific new fields of study such as intellectual property rights, marketing of social media, luxury management, marketing of services, e-commerce, and the study of special product classes.

The following are the major topics of the fashion management programme:

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Fashion Management Careers And Jobs Options

The candidates have huge opportunities to get into fashion management jobs. There are different careers in fashion management. The jobs after fashion management include the career designations such as fashion buyer, retail manager, brand manager, marketing specialist and manager, product manager and the merchandiser. The candidates who are the master of fashion management salary is high.

Top Recruiters

Some of the prominent employers are as follows:

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Fashion Business Management Salary

The fashion management salary for a graduate range from INR 2 – 5 lakhs per year, depending on the brand, company, and location. The graduated candidates draw the fashion business management salary which is approximately 3.8 lakhs per annum as per ambition box. The master of fashion management salary is paid on an average of Rs. 10 lakhs per annum and is based on the skills of the candidate.

Institutes offering Fashion Management

Some of the most famous institutions with aspirants to process fashion are the following:

As part of the curriculum and different fashion management projects research, data analysis, decision-making, and business skills are inculcated. Students also develop their marketing of handloom and handicraft goods and recognize the business problems facing the MSME sector as well as the appropriate business solutions.

Challenges that a Fashion Management Professional Face

Fashion management professionals face many challenges due to the upcoming trends to be followed and maintain standards. Some of the fashion management challenges include:

• Maintaining the fashion trends
• Production cycles development
• Balancing cost and sustainability
• Manage retail markets
• Manage global supply production
• Maintain quality control
• Maintain online shopping business
• Consumer relations maintenance
• Consumer behaviour
• Meet customer expectations
• Maintain competition levels

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