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NID Placement Analysis: Hiring Trends And Industry-wise Opportunities For Design Graduates

NID Placement Analysis: Hiring Trends And Industry-wise Opportunities For Design Graduates

Edited By Rahul Shrivastava | Updated on Mar 01, 2024 06:04 PM IST | #NID DAT

Over 1,400 design graduates were placed between 2018-2021 during the National Institute of Design’s (NID) Industry Interface placement sessions; which is more than 87 per cent of their intake during the specified time period. Placements across various design industries saw annual packages from INR 4,00,000 per annum to more than INR 42 lakh per annum.

Careers360 conducted in-depth analysis on the placements at NID Ahmedabad and their extension campus at Gandhinagar and Bengaluru over the last five years. This analysis drew up a deeper understanding of the changing landscape of the design industry.

Placement Trends At NID

From the academic years 2017 to 2021, the average highest salary of Rs 42.75 lakh per annum, while the average lowest salary was nearly Rs 11.5 lakh per annum.

For deeper understanding how many students were placed and what was the highest and the lowest salaries offered, see the table below.

Placement at NID Campus (Ahmedabad, Gandhinagar, and Bengaluru )


No. of students opting for full-time placements and graduation projects

No. of offers made by industries for full-time placements and graduation projects

Highest salary offered during the Industry Interface (In lakhs)

Lowest salary offered during the Industry Interface (In lakhs)





















The placement trends show sharp decline every year from 96.54 per cent to 72.85 per cent till the academic years 2020-21. The same trend was seen with the lowest salary, while the highest salary fluctuated each year.


2021-22: NID had two placement sessions

Apply to Amity University, B.Design Admissions 2024

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According to NID’s latest annual report, in the year 2021-22, the placement drive was organised in two phases for all the three campuses. The first one was organised in August 2021 and the second in February 2022.

The February 2022 phase placed more than 86 per cent of the students which is four per cent more than the August 2021 phase. The February session seems more successful than the August session in various aspects of placement.

Placement details at NID (Ahmedabad, Gandhinagar, and Bengaluru)

No. of students opting for full-time placements and graduation projects

No. of offers made by industries for full-time placements and graduation projects

Highest salary offered during the Industry Interface (In lakhs)

Lowest salary offered during the Industry Interface (In lakhs)

Aug 21

Feb 22

Aug 21

Feb 22

Aug 21

Feb 22

Aug 21

Feb 22









Traditional design sectors such as Interior Design, Fashion Design, and Graphic Design have long been prominent avenues for creative individuals, offering starting salaries averaging around INR 4.1 lakhs, INR 4.3 lakhs, and INR 2.4 lakhs p.a respectively. However, the landscape of design careers is evolving, with new domains proving increasingly attractive. Sectors like Animation Film Design, Ceramic & Glass Design, Exhibition Design, Furniture Design, Product Design, Textile Design, and Digital Game Design etc, have garnered attention for their potential for innovation and lucrative remuneration. Let’s have a look at them.

Design domains

Average annual salary offered to freshers (In Rs)*

Digital Game Design


Interaction Design


Information Design


Textile Design


New Media Design


Ceramic & Glass Design


Animation Film Design


Product Design


Exhibition Design


Furniture Design


*Note: These are generic average annual salary packages offered to freshers.

These thriving domains present diverse opportunities as well as competitive starting salaries, with figures ranging from INR 1.5 lakhs to an impressive INR 12 lakhs annually. As the design industry continues to expand and diversify, aspiring designers have a broader spectrum of career paths to consider, each with its unique blend of creativity and financial reward.

Future of Design in India

Innovations in artificial intelligence, virtual reality, and augmented reality are likely to revolutionise the way designers work, opening up new possibilities for interactive and immersive experiences.

India's burgeoning startup ecosystem and the government initiatives such as "Make in India" and "Digital India" are creating a conducive environment for entrepreneurs. This gives designers the opportunities to venture into related streams such as product design, user experience design, and service design for both local and global markets.

Even as the industry grapples with a shortage of quality and qualified designers, there are ample opportunities across a wide range of sectors, for those who can innovate and be creative. However, to thrive in this evolving landscape, designers will need to continuously adapt, upskill, and embrace interdisciplinary approaches to problem-solving.


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Questions related to NID DAT

Have a question related to NID DAT ?


If you forgot to write the question paper code and date on your NID DAT prelims OMR sheet, contact the exam authorities immediately. They may have procedures in place to handle such situations. According to me there should be no problem for you even if you have not filled paper code as you filled all the other necessary details.

Hope this helps you,

Thank you

Hello aspirant,

The National Institute of Design (NID) has not yet made the NID DAT 2024 exam's official syllabus public. But you can check the important topics for this exam on our site by clicking on the link given below.

Thank you

Hope this information helps you.

Hello Student,

I Hope you are doing well.

UCCEED-> Undergraduate Common Entrance Examination for Design

Conducted by- Indian Institute of Technology Bombay

UCEED conducts exams to get students for IITs and some design colleges also. IITs have seats reserved for the students coming through UCEED.

NID->National Institute of Design

Conducted by-> National Institute of Design Ahmedabad

NID Design Aptitude Test is conducted for admission in the prestigious National Institute Design (NID) campuses in Bachelors of Design (B. Des)course.

Some of the best coachings for NID and UCEED-:

AFAindia i s among the leading coaching institutes.

In India, there are many coaching programmes accessible, however in my opinion, creativity doesn't really blossom in a coaching programme.

The secret to passing NID, NIFT, and CEED is creativity; you may do this without depending on coaching sessions. I would advise going on a tour or travelling instead of paying hefty fees to teaching centres. If not, simply take in your surroundings. Every morning, take a stroll and study the textures and patterns of the surroundings. Try to observe and see things from your perspective wherever you go. Try to consider and analyse the issues!

I hope this helps you.

Hello Aspirant,

You have a good chance of getting a National Institute of Design, Ahmedabad. You have a good enough score for this college if we see last year cut off. But the cut-off changes every year depending on the difficulty level of the paper, the total aspirants who took the exam, the reservation, individual score of each person who took the exam. Nevertheless, you have a good chance of getting into this college as your score is good.

NID Design Aptitude Test generally recognized as NID DAT is a dual-level design entrance test that comprises a prelims exam and the main exam.

The entrance test is administered every year at the national level to assign students for B.Des and M.Des admission offered by NIDs campuses.

It is administered to evaluate candidates' proficiency, ability, and behavioural aptitudes. NID entry is a completely established aspirants' achievement in NID DAT.

The 4-years BDes programs are given at NID Ahmedabad, Andhra Pradesh, Haryana, Madhya Pradesh, and Assam and 2-years MDes programs are given at NID Ahmedabad, Gandhinagar, and Bengaluru.


Dear student,

Best Prepration Books for NID DAT/ AIEED are listed below.

••NID DAT book by R.S. Aggarwal - For Aptitude

••Guide for NID

••Success Master - For NID Entrance Exam

••Design drawing by author Francis D.K.Ching

••NID Mock Test Series

••NID - Entrance Books and Test Series

••NID Workbook

••Basic Rendering from Robert W.Gill Guide - For NID Entrance Exam

To get more information about NDA DAT prepration tips, go through below mentioned link.

NID DAT exam will be conducted in two phases i.e Preliminary Exam and Mains Exam. Both the exams are for 3 hours. There will be maximum of 100 marks in each phase of exam. It is a paper and pen based examination. There is no negative marking. The medium of exam is English.

To get more information about Study Material for NID DAT go through below mentioned link.

May this information was helpful to you.

All The Best!!

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